Funnels can be made complex … truly made complex, so complex that most people quit before they release their very first real project. How Do I Make A Website Out Of My Kartra Membership
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.How Do I Make A Website Out Of My Kartra Membership
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.How Do I Make A Website Out Of My Kartra Membership
The basic idea is that you can create a single web page with the best structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart has the ability to charge very high costs for this promise:
Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the cost.How Do I Make A Website Out Of My Kartra Membership
In fact, utilizing Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).How Do I Make A Website Out Of My Kartra Membership
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” model:
In this specific order, you should:How Do I Make A Website Out Of My Kartra Membership
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your item and its ability to remove their pain or achieve their desired condition How Do I Make A Website Out Of My Kartra Membership
Action: give them the opportunity to purchase
A lot of sales funnels extend these steps throughout several pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly carry out each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete review).
More information on each concept listed below (in addition to a link to download the entire funnel!).How Do I Make A Website Out Of My Kartra Membership
Get the entire funnel for free????
The complimentary One Page Funnel has actually expired … But make certain you register, because I have big plans for funnel home builders in the works quickly!
This basic (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each part.How Do I Make A Website Out Of My Kartra Membership
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never lie … seriously – there suffice crappy online marketers out there currently.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to view an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be real. That’s where the next part comes in.
3. Consumer Testimonials in 2019 and beyond …
Customers are doubtful. Social evidence is the very best psychological weapon we need to persuade people.
There is a lot info out there that it is incredibly tough to understand which to trust.
Social evidence offers us an easy way out … if countless people have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Warranty
If they have actually made it this far, it means they’re almost ready to purchase. Now you simply require that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is everything about.
Reviews have revealed that your item has actually worked for others … however your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item assurance.
There are numerous effective formats for service warranties:
30+ day cash back 110% money back assurance.
Your customer wants to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is simple, however so crucial.
You need in fact to ask for their cash and take it!
Here’s where your checkout form is available in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?How Do I Make A Website Out Of My Kartra Membership
This guide gave you an introduction of current best practices. I hope you enjoyed it. In addition, it’s important to dispel the concept that a specific tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!