Funnels can be made complex … actually made complex, so complex that most people quit before they launch their first real campaign. Find Samcart Vs Clickfunnels
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.Find Samcart Vs Clickfunnels
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Find Samcart Vs Clickfunnels
The basic idea is that you can develop a single web page with the best structure to convert cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge very high rates for this promise:
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Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.Find Samcart Vs Clickfunnels
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).Find Samcart Vs Clickfunnels
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” model:
In this specific order, you need to:Find Samcart Vs Clickfunnels
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its capability to remove their discomfort or attain their desired condition Find Samcart Vs Clickfunnels
Action: give them the opportunity to purchase
Most sales funnels extend these steps throughout several pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will clearly execute each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each idea listed below (as well as a link to download the entire funnel!).Find Samcart Vs Clickfunnels
Get the whole funnel for free????
The complimentary One Page Funnel has actually ended … But ensure you register, since I have huge prepare for funnel contractors in the works soon!
This basic (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each component.Find Samcart Vs Clickfunnels
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
Some suggestions:
Never lie … seriously – there suffice crappy marketers out there currently.
Specify with your headlines – do not simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be real. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond …
Consumers are skeptical. Social proof is the very best mental weapon we need to encourage individuals.
There is a lot details out there that it is extremely hard to understand which to trust.
Social evidence gives us a simple escape … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Warranty
If they have actually made it this far, it means they’re almost prepared to purchase. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid item guarantee is all about.
Testimonials have revealed that your product has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item warranty.
There are a number of successful formats for guarantees:
30+ day refund 110% refund guarantee.
Your customer wants to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is simple, however so important.
You need actually to request their cash and take it!
Here’s where your checkout type is available in.
The main objective of this action is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to deliver anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?Find Samcart Vs Clickfunnels
This tutorial offered you an overview of present best practices. I hope you enjoyed it. Furthermore, it is essential to resolve the idea that a particular tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!