Funnels can be complicated … really made complex, so complex that most people give up prior to they introduce their first real campaign. Features Samcart Vs Clickfunnels
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s begin.Features Samcart Vs Clickfunnels
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Features Samcart Vs Clickfunnels
The general idea is that you can design a single websites with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it definitely caught on since Samcart is able to charge incredibly high costs for this promise:
Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.Features Samcart Vs Clickfunnels
In fact, utilizing Cartflows and your preferred WordPress page contractor (or even just Gutenberg).Features Samcart Vs Clickfunnels
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” model:
In this particular order, you need to:Features Samcart Vs Clickfunnels
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its capability to remove their discomfort or attain their desired condition Features Samcart Vs Clickfunnels
Action: give them the opportunity to purchase
Most sales funnels extend these steps throughout several pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly perform each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each idea below (along with a link to download the whole funnel!).Features Samcart Vs Clickfunnels
Get the entire funnel totally free????
The complimentary One Page Funnel has expired … But make sure you register, because I have big plans for funnel builders in the works soon!
This simple (however reliable) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each element.Features Samcart Vs Clickfunnels
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice crappy marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be true. That’s where the next part comes in.
3. Client Testimonials in 2019 and beyond …
Customers are skeptical. Social proof is the very best psychological weapon we need to persuade individuals.
There is a lot details out there that it is extremely hard to know which to trust.
Social proof offers us an easy way out … if thousands of people have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Strong Warranty
If they have actually made it this far, it suggests they’re nearly ready to purchase. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Reviews have actually revealed that your item has worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product guarantee.
There are numerous successful formats for service warranties:
30+ day money back 110% refund warranty.
Your consumer wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is easy, but so essential.
You need in fact to request for their money and take it!
Here’s where your checkout type comes in.
The main objective of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not require.
Don’t wish to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Features Samcart Vs Clickfunnels
This tutorial offered you a summary of current best practices. I hope you enjoyed it. In addition, it’s important to eliminate the idea that a specific tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!