Funnels can be complicated … truly made complex, so complex that many people give up before they introduce their first genuine project. Example Of A Samcart Page
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get started.Example Of A Samcart Page
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Example Of A Samcart Page
The general concept is that you can develop a single websites with the best structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on since Samcart is able to charge extremely high costs for this promise:
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Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.Example Of A Samcart Page
In fact, using Cartflows and your favorite WordPress page home builder (or even just Gutenberg).Example Of A Samcart Page
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” model:
In this specific order, you should:Example Of A Samcart Page
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its ability to remove their pain or accomplish their wanted condition Example Of A Samcart Page
Action: give them the chance to buy
A lot of sales funnels extend these steps across multiple pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly execute each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each principle below (in addition to a link to download the whole funnel!).Example Of A Samcart Page
Get the whole funnel free of charge????
The free One Page Funnel has actually ended … But ensure you register, since I have big plans for funnel contractors in the works quickly!
This basic (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each component.Example Of A Samcart Page
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never lie … seriously – there are enough bad marketers out there currently.
Specify with your headings – don’t just say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be real. That’s where the next part is available in.
3. Client Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the best mental weapon we need to encourage people.
There is so much info out there that it is extremely difficult to understand which to trust.
Social evidence offers us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Bold Warranty
If they have actually made it this far, it suggests they’re almost ready to purchase. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid product assurance is everything about.
Reviews have revealed that your product has worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with a product warranty.
There are a number of effective formats for guarantees:
30+ day refund 110% refund warranty.
Your client wishes to be assured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is simple, however so crucial.
You require in fact to request their cash and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Don’t wish to ship anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?Example Of A Samcart Page
This guide provided you an overview of current finest practices. I hope you enjoyed it. In addition, it’s important to eliminate the idea that a specific tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!