Funnels can be made complex … actually complicated, so complicated that the majority of people give up prior to they launch their first real campaign. Does Samcart Help You Find Products
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.Does Samcart Help You Find Products
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Does Samcart Help You Find Products
The general concept is that you can develop a single websites with the right structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it certainly caught on because Samcart is able to charge extremely high costs for this promise:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.Does Samcart Help You Find Products
In fact, using Cartflows and your preferred WordPress page home builder (and even simply Gutenberg).Does Samcart Help You Find Products
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s known as the “AIDA” design:
In this specific order, you need to:Does Samcart Help You Find Products
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its ability to eliminate their discomfort or accomplish their preferred condition Does Samcart Help You Find Products
Action: provide the chance to buy
A lot of sales funnels extend these actions across multiple pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly execute each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More information on each principle listed below (as well as a link to download the whole funnel!).Does Samcart Help You Find Products
Get the whole funnel totally free????
The free One Page Funnel has actually ended … But make certain you register, because I have big prepare for funnel home builders in the works soon!
This simple (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each part.Does Samcart Help You Find Products
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough lousy online marketers out there currently.
Be specific with your headings – do not simply say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next part is available in.
3. Consumer Testimonials in 2019 and beyond …
Customers are skeptical. Social proof is the best mental weapon we have to encourage people.
There is so much info out there that it is extremely tough to know which to trust.
Social proof provides us an easy way out … if thousands of individuals have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Bold Assurance
If they’ve made it this far, it suggests they’re almost ready to buy. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid product guarantee is everything about.
Testimonials have revealed that your item has actually worked for others … however your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with an item assurance.
There are several effective formats for guarantees:
30+ day money back 110% cash back warranty.
Your client wants to be reassured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is basic, however so crucial.
You need really to request their cash and take it!
Here’s where your checkout type comes in.
The main objective of this step is making the process as easy as possible for your users.
Do not request 40 information points that you do not require.
Do not want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?Does Samcart Help You Find Products
This tutorial provided you an introduction of existing best practices. I hope you enjoyed it. Additionally, it is very important to dispel the idea that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!