Funnels can be made complex … actually complicated, so complex that the majority of people quit before they launch their very first genuine project. Does Kartra Integrate With WordPress
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.Does Kartra Integrate With WordPress
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Does Kartra Integrate With WordPress
The basic idea is that you can design a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart has the ability to charge incredibly high costs for this guarantee:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the cost.Does Kartra Integrate With WordPress
In fact, utilizing Cartflows and your favorite WordPress page home builder (and even just Gutenberg).Does Kartra Integrate With WordPress
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” design:
In this specific order, you must:Does Kartra Integrate With WordPress
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Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its ability to remove their discomfort or attain their desired condition Does Kartra Integrate With WordPress
Action: provide the opportunity to purchase
Many sales funnels extend these actions across several pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly carry out each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full review).
More details on each principle below (as well as a link to download the entire funnel!).Does Kartra Integrate With WordPress
Get the whole funnel free of charge????
The complimentary One Page Funnel has actually ended … But make sure you sign up, because I have huge plans for funnel builders in the works soon!
This easy (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each component.Does Kartra Integrate With WordPress
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the rest of the page.
Never lie … seriously – there are enough bad marketers out there currently.
Be specific with your headings – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to accomplish a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Customer Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the best mental weapon we need to persuade individuals.
There is so much information out there that it is incredibly tough to know which to trust.
Social evidence provides us a simple way out … if thousands of people have actually currently trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Vibrant Warranty
If they’ve made it this far, it suggests they’re practically all set to buy. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is all about.
Reviews have revealed that your product has worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product assurance.
There are a number of successful formats for warranties:
30+ day refund 110% cash back assurance.
Your client wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is simple, but so essential.
You need actually to ask for their cash and take it!
Here’s where your checkout type is available in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?Does Kartra Integrate With WordPress
This tutorial provided you a summary of current finest practices. I hope you enjoyed it. Furthermore, it’s important to resolve the concept that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!