Funnels can be made complex … truly made complex, so complicated that many people give up before they launch their first real project. Cost Of Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s begin.Cost Of Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Cost Of Samcart
The basic idea is that you can design a single websites with the best structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge exceptionally high costs for this guarantee:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.Cost Of Samcart
In fact, utilizing Cartflows and your favorite WordPress page builder (and even just Gutenberg).Cost Of Samcart
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you must:Cost Of Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the guarantee of your product and its ability to remove their discomfort or accomplish their desired condition Cost Of Samcart
Action: provide the opportunity to purchase
A lot of sales funnels extend these actions throughout multiple pages, processes, e-mails, etc
The primary claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly carry out each of these actions. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation process. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More information on each principle listed below (in addition to a link to download the whole funnel!).Cost Of Samcart
Get the entire funnel totally free????
The complimentary One Page Funnel has expired … But ensure you sign up, due to the fact that I have big prepare for funnel home builders in the works soon!
This basic (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each element.Cost Of Samcart
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and assistance in the rest of the page.
Never ever lie … seriously – there are enough bad marketers out there already.
Specify with your headlines – do not just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too excellent to be true. That’s where the next part is available in.
3. Customer Testimonials in 2019 and beyond …
Customers are hesitant. Social proof is the best mental weapon we need to persuade people.
There is so much information out there that it is extremely tough to understand which to trust.
Social evidence provides us an easy way out … if thousands of people have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Vibrant Warranty
If they have actually made it this far, it implies they’re nearly ready to purchase. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid item warranty is everything about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product warranty.
There are several effective formats for service warranties:
30+ day cash back 110% cash back warranty.
Your customer wants to be assured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is easy, however so crucial.
You need actually to request for their money and take it!
Here’s where your checkout type comes in.
The main goal of this action is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?Cost Of Samcart
This guide provided you an introduction of present finest practices. I hope you enjoyed it. In addition, it is necessary to eliminate the concept that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!