Funnels can be made complex … truly complicated, so complex that the majority of people give up before they launch their very first real project. Connect Samcart Stripe
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.Connect Samcart Stripe
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Connect Samcart Stripe
The general concept is that you can design a single web page with the best structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge very high costs for this promise:
Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.Connect Samcart Stripe
In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).Connect Samcart Stripe
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” design:
In this specific order, you must:Connect Samcart Stripe
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your item and its ability to remove their discomfort or achieve their desired condition Connect Samcart Stripe
Action: give them the chance to buy
Many sales funnels extend these steps across numerous pages, procedures, e-mails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly execute each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full review).
More information on each principle listed below (along with a link to download the whole funnel!).Connect Samcart Stripe
Get the entire funnel free of charge????
The free One Page Funnel has actually ended … However make certain you register, since I have big plans for funnel home builders in the works soon!
This basic (but effective) page structure includes all the components of the One Page Funnel. Let’s take a peek at each part.Connect Samcart Stripe
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there suffice lousy online marketers out there already.
Specify with your headlines – don’t simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be true. That’s where the next element comes in.
3. Client Testimonials in 2019 and beyond …
Customers are hesitant. Social proof is the very best psychological weapon we need to encourage people.
There is a lot information out there that it is extremely challenging to know which to trust.
Social proof gives us a simple escape … if countless people have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Assurance
If they’ve made it this far, it means they’re practically prepared to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product warranty is everything about.
Testimonials have actually shown that your item has actually worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item warranty.
There are a number of successful formats for warranties:
30+ day money back 110% cash back guarantee.
Your customer wishes to be assured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is basic, but so essential.
You require really to ask for their cash and take it!
Here’s where your checkout kind comes in.
The main goal of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not require.
Do not wish to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Connect Samcart Stripe
This tutorial provided you a summary of present finest practices. I hope you enjoyed it. In addition, it’s important to resolve the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!