Funnels can be complicated … actually complicated, so complex that the majority of people give up prior to they launch their first real project. Compare Clickfunnels To Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s begin.Compare Clickfunnels To Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Compare Clickfunnels To Samcart
The general concept is that you can design a single web page with the right structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it definitely caught on because Samcart has the ability to charge very high rates for this pledge:
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Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the rate.Compare Clickfunnels To Samcart
In fact, using Cartflows and your favorite WordPress page builder (and even simply Gutenberg).Compare Clickfunnels To Samcart
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A typical way to do this is what’s referred to as the “AIDA” model:
In this specific order, you need to:Compare Clickfunnels To Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its capability to eliminate their discomfort or accomplish their preferred condition Compare Clickfunnels To Samcart
Action: give them the chance to buy
The majority of sales funnels extend these steps throughout numerous pages, procedures, emails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will plainly execute each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each idea listed below (along with a link to download the entire funnel!).Compare Clickfunnels To Samcart
Get the whole funnel free of charge????
The free One Page Funnel has ended … However make certain you sign up, because I have big prepare for funnel builders in the works soon!
This basic (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each part.Compare Clickfunnels To Samcart
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
Never ever lie … seriously – there are enough crappy marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to view an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next part comes in.
3. Customer Reviews in 2019 and beyond …
Customers are doubtful. Social evidence is the best mental weapon we need to persuade people.
There is so much information out there that it is incredibly hard to understand which to trust.
Social evidence gives us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re almost ready to buy. Now you just require that last tiny touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have revealed that your item has worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product warranty.
There are a number of effective formats for warranties:
30+ day money back 110% money back guarantee.
Your consumer wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is basic, but so essential.
You need actually to request their cash and take it!
Here’s where your checkout type comes in.
The primary goal of this action is making the process as easy as possible for your users.
Do not request for 40 data points that you do not need.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?Compare Clickfunnels To Samcart
This tutorial gave you a summary of current finest practices. I hope you enjoyed it. Additionally, it is necessary to eliminate the idea that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!