Funnels can be made complex … actually complicated, so complex that the majority of people give up before they introduce their first genuine project. Clickfunnels Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.Clickfunnels Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Clickfunnels Samcart
The basic concept is that you can design a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on since Samcart has the ability to charge extremely high prices for this promise:
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Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the cost.Clickfunnels Samcart
In fact, using Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).Clickfunnels Samcart
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” design:
In this specific order, you need to:Clickfunnels Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its capability to remove their pain or attain their desired condition Clickfunnels Samcart
Action: provide the opportunity to buy
A lot of sales funnels extend these actions across numerous pages, processes, emails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly perform each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full evaluation).
More information on each idea listed below (as well as a link to download the entire funnel!).Clickfunnels Samcart
Get the entire funnel totally free????
The free One Page Funnel has actually ended … However make certain you sign up, since I have huge prepare for funnel home builders in the works quickly!
This basic (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each element.Clickfunnels Samcart
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Some suggestions:
Never ever lie … seriously – there suffice crappy marketers out there already.
Specify with your headings – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be real. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond …
Consumers are skeptical. Social evidence is the very best mental weapon we have to persuade individuals.
There is a lot information out there that it is extremely difficult to know which to trust.
Social evidence offers us an easy way out … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they’ve made it this far, it indicates they’re almost all set to purchase. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Testimonials have actually shown that your item has worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with a product guarantee.
There are a number of successful formats for warranties:
30+ day cash back 110% refund guarantee.
Your consumer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is easy, but so important.
You require actually to request their cash and take it!
Here’s where your checkout form can be found in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not need.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?Clickfunnels Samcart
This guide provided you an overview of existing best practices. I hope you enjoyed it. In addition, it is necessary to dispel the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!
