Funnels can be complicated … actually made complex, so complex that most people give up before they introduce their very first genuine campaign. Cheaper Than Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.Cheaper Than Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Cheaper Than Samcart
The general idea is that you can develop a single websites with the best structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge extremely high prices for this promise:
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Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the rate.Cheaper Than Samcart
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).Cheaper Than Samcart
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this specific order, you should:Cheaper Than Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your product and its ability to remove their discomfort or achieve their desired condition Cheaper Than Samcart
Action: give them the opportunity to purchase
A lot of sales funnels extend these actions across multiple pages, processes, emails, etc
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly execute each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea listed below (as well as a link to download the whole funnel!).Cheaper Than Samcart
Get the entire funnel for free????
The complimentary One Page Funnel has ended … However ensure you register, due to the fact that I have huge prepare for funnel home builders in the works soon!
This easy (but efficient) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each part.Cheaper Than Samcart
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
Some tips:
Never lie … seriously – there suffice crappy online marketers out there currently.
Specify with your headings – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an entertaining (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be real. That’s where the next part can be found in.
3. Customer Reviews in 2019 and beyond …
Consumers are skeptical. Social proof is the best psychological weapon we need to persuade people.
There is a lot details out there that it is exceptionally tough to understand which to trust.
Social evidence provides us a simple way out … if thousands of people have already trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Vibrant Assurance
If they’ve made it this far, it suggests they’re practically all set to buy. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.
Reviews have shown that your product has actually worked for others … however your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product assurance.
There are a number of effective formats for guarantees:
30+ day money back 110% cash back guarantee.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is easy, however so crucial.
You need in fact to request for their money and take it!
Here’s where your checkout type can be found in.
The main goal of this action is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?Cheaper Than Samcart
This guide offered you an introduction of existing best practices. I hope you enjoyed it. Additionally, it is very important to eliminate the idea that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!
