Funnels can be made complex … actually complicated, so complex that the majority of people quit prior to they release their very first genuine campaign. Cart Hook And Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s begin.Cart Hook And Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Cart Hook And Samcart
The basic concept is that you can design a single websites with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge exceptionally high rates for this pledge:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Cart Hook And Samcart
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Cart Hook And Samcart
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you need to:Cart Hook And Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its ability to remove their discomfort or attain their desired condition Cart Hook And Samcart
Action: give them the chance to buy
The majority of sales funnels extend these steps throughout several pages, processes, e-mails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More information on each concept listed below (as well as a link to download the entire funnel!).Cart Hook And Samcart
Get the whole funnel free of charge????
The totally free One Page Funnel has expired … However make certain you sign up, because I have huge prepare for funnel home builders in the works soon!
This basic (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each element.Cart Hook And Samcart
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.
Never lie … seriously – there are enough lousy marketers out there currently.
Specify with your headings – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to attain a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to watch an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be real. That’s where the next element is available in.
3. Customer Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the best mental weapon we have to convince individuals.
There is so much details out there that it is exceptionally tough to know which to trust.
Social proof provides us a simple way out … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re almost all set to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item assurance is everything about.
Testimonials have shown that your item has actually worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your job to assure them with an item assurance.
There are numerous effective formats for warranties:
30+ day money back 110% refund warranty.
Your consumer wishes to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, but so crucial.
You need actually to request their money and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the process as simple as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to ship anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?Cart Hook And Samcart
This guide offered you an overview of present best practices. I hope you enjoyed it. Moreover, it is very important to dispel the idea that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!