Funnels can be made complex … actually complicated, so complex that many people give up before they launch their very first real project. Can I Build An Ecommerce In Kartra
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.Can I Build An Ecommerce In Kartra
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Can I Build An Ecommerce In Kartra
The general idea is that you can design a single websites with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on since Samcart is able to charge extremely high rates for this guarantee:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the price.Can I Build An Ecommerce In Kartra
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Can I Build An Ecommerce In Kartra
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s known as the “AIDA” model:
In this particular order, you should:Can I Build An Ecommerce In Kartra
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its capability to remove their discomfort or attain their desired condition Can I Build An Ecommerce In Kartra
Action: give them the chance to buy
Most sales funnels extend these actions throughout several pages, procedures, emails, and so on
The main claim of the one-page funnel is to reduce the procedure to a single page.
A successful page will plainly perform each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each idea below (along with a link to download the whole funnel!).Can I Build An Ecommerce In Kartra
Get the entire funnel totally free????
The totally free One Page Funnel has actually ended … However make certain you sign up, since I have big prepare for funnel home builders in the works quickly!
This basic (but efficient) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each component.Can I Build An Ecommerce In Kartra
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there are enough bad online marketers out there currently.
Specify with your headings – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too great to be real. That’s where the next component can be found in.
3. Client Testimonials in 2019 and beyond …
Customers are skeptical. Social evidence is the best psychological weapon we have to persuade people.
There is so much details out there that it is incredibly challenging to understand which to trust.
Social proof provides us a simple escape … if countless people have already trusted you and they still look happy … then it’s most likely a sure thing.
And that’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Strong Assurance
If they have actually made it this far, it indicates they’re almost ready to purchase. Now you just need that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is everything about.
Reviews have shown that your product has worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product assurance.
There are several effective formats for service warranties:
30+ day refund 110% refund guarantee.
Your consumer wants to be assured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is basic, but so crucial.
You need in fact to ask for their cash and take it!
Here’s where your checkout kind is available in.
The primary objective of this step is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Can I Build An Ecommerce In Kartra
This tutorial offered you an introduction of existing finest practices. I hope you enjoyed it. In addition, it is very important to eliminate the idea that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!