Funnels can be made complex … actually made complex, so complicated that many people quit before they release their first real project. \\\”brian Moran\\\” Samcart Catholic
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get going.\\\”brian Moran\\\” Samcart Catholic
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.\\\”brian Moran\\\” Samcart Catholic
The basic idea is that you can design a single web page with the right structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high costs for this guarantee:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.\\\”brian Moran\\\” Samcart Catholic
In fact, utilizing Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).\\\”brian Moran\\\” Samcart Catholic
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you should:\\\”brian Moran\\\” Samcart Catholic
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its capability to eliminate their pain or attain their desired condition \\\”brian Moran\\\” Samcart Catholic
Action: provide the opportunity to purchase
A lot of sales funnels extend these steps throughout several pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly perform each of these steps. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More information on each idea listed below (as well as a link to download the whole funnel!).\\\”brian Moran\\\” Samcart Catholic
Get the entire funnel totally free????
The complimentary One Page Funnel has actually expired … However ensure you sign up, due to the fact that I have big prepare for funnel contractors in the works soon!
This basic (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a glance at each element.\\\”brian Moran\\\” Samcart Catholic
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next part can be found in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the best mental weapon we need to encourage individuals.
There is a lot information out there that it is incredibly tough to know which to trust.
Social evidence provides us an easy escape … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Guarantee
If they’ve made it this far, it means they’re nearly all set to purchase. Now you just require that last small touch to make them buy …
Which’s what a rock-solid product guarantee is all about.
Testimonials have shown that your item has actually worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with a product warranty.
There are a number of successful formats for guarantees:
30+ day cash back 110% cash back assurance.
Your consumer wants to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is basic, however so important.
You need really to ask for their money and take it!
Here’s where your checkout kind comes in.
The main objective of this action is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not need.
Do not wish to ship anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?\\\”brian Moran\\\” Samcart Catholic
This tutorial gave you an introduction of present finest practices. I hope you enjoyed it. Furthermore, it is essential to dispel the idea that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!