Funnels can be made complex … actually made complex, so complicated that the majority of people give up before they release their first genuine project. Apps Similar To Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get started.Apps Similar To Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Apps Similar To Samcart
The general concept is that you can develop a single web page with the right structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on since Samcart is able to charge incredibly high rates for this guarantee:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the rate.Apps Similar To Samcart
In fact, using Cartflows and your preferred WordPress page home builder (or even just Gutenberg).Apps Similar To Samcart
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this specific order, you need to:Apps Similar To Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your product and its capability to remove their pain or attain their wanted condition Apps Similar To Samcart
Action: provide the opportunity to purchase
A lot of sales funnels extend these actions throughout several pages, processes, emails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More information on each principle below (as well as a link to download the entire funnel!).Apps Similar To Samcart
Get the entire funnel for free????
The complimentary One Page Funnel has ended … However make sure you sign up, due to the fact that I have huge prepare for funnel home builders in the works soon!
This easy (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each component.Apps Similar To Samcart
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Never ever lie … seriously – there suffice bad marketers out there currently.
Be specific with your headings – don’t just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next component is available in.
3. Client Reviews in 2019 and beyond …
Customers are hesitant. Social evidence is the very best psychological weapon we have to convince people.
There is a lot details out there that it is incredibly tough to understand which to trust.
Social proof gives us a simple way out … if thousands of people have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Strong Guarantee
If they have actually made it this far, it means they’re nearly all set to purchase. Now you simply require that last tiny touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have actually shown that your item has worked for others … but your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product assurance.
There are a number of successful formats for guarantees:
30+ day money back 110% refund assurance.
Your consumer wants to be reassured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is easy, however so crucial.
You require actually to request for their money and take it!
Here’s where your checkout type is available in.
The main goal of this step is making the process as easy as possible for your users.
Do not request for 40 information points that you do not require.
Do not wish to ship anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Apps Similar To Samcart
This tutorial provided you an overview of current best practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the idea that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!