Funnels can be made complex … really complicated, so complicated that many people give up before they launch their very first genuine project. Apple Pay Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s begin.Apple Pay Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Apple Pay Samcart
The general idea is that you can create a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it absolutely caught on since Samcart is able to charge incredibly high prices for this pledge:
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Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the cost.Apple Pay Samcart
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).Apple Pay Samcart
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s referred to as the “AIDA” model:
In this specific order, you should:Apple Pay Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its capability to remove their pain or accomplish their desired condition Apple Pay Samcart
Action: give them the chance to purchase
A lot of sales funnels extend these steps throughout multiple pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly execute each of these actions. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More information on each concept below (along with a link to download the entire funnel!).Apple Pay Samcart
Get the whole funnel for free????
The totally free One Page Funnel has expired … But make sure you sign up, due to the fact that I have big prepare for funnel home builders in the works soon!
This simple (however reliable) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each element.Apple Pay Samcart
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
Never ever lie … seriously – there are enough lousy marketers out there currently.
Specify with your headlines – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next part is available in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social proof is the best mental weapon we have to encourage individuals.
There is a lot info out there that it is incredibly tough to know which to trust.
Social proof gives us a simple escape … if countless individuals have currently trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Vibrant Guarantee
If they’ve made it this far, it means they’re nearly all set to buy. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Reviews have shown that your item has worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product warranty.
There are a number of successful formats for service warranties:
30+ day cash back 110% money back guarantee.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is simple, but so essential.
You need really to request their money and take it!
Here’s where your checkout kind can be found in.
The main goal of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to deliver anything? Then you don’t require their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Apple Pay Samcart
This guide gave you a summary of current finest practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the idea that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!