Funnels can be complicated … really made complex, so complex that the majority of people quit before they launch their first real campaign. Adding List To Kartra Waiting Time
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get started.Adding List To Kartra Waiting Time
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Adding List To Kartra Waiting Time
The general idea is that you can design a single web page with the right structure to transform cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on because Samcart has the ability to charge incredibly high rates for this promise:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the price.Adding List To Kartra Waiting Time
In fact, utilizing Cartflows and your favorite WordPress page home builder (and even just Gutenberg).Adding List To Kartra Waiting Time
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s called the “AIDA” design:
In this specific order, you should:Adding List To Kartra Waiting Time
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its ability to eliminate their pain or achieve their desired condition Adding List To Kartra Waiting Time
Action: provide the opportunity to buy
The majority of sales funnels extend these steps throughout multiple pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More details on each idea listed below (in addition to a link to download the whole funnel!).Adding List To Kartra Waiting Time
Get the whole funnel free of charge????
The totally free One Page Funnel has actually expired … But make certain you sign up, because I have big plans for funnel contractors in the works quickly!
This basic (but reliable) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each element.Adding List To Kartra Waiting Time
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the rest of the page.
Never lie … seriously – there are enough bad marketers out there already.
Be specific with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next part is available in.
3. Consumer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the best psychological weapon we need to convince individuals.
There is a lot information out there that it is exceptionally tough to know which to trust.
Social proof provides us an easy way out … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they’ve made it this far, it implies they’re almost prepared to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product guarantee is all about.
Testimonials have shown that your product has actually worked for others … but your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product guarantee.
There are several effective formats for guarantees:
30+ day refund 110% refund guarantee.
Your client wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, but so crucial.
You need actually to request for their cash and take it!
Here’s where your checkout form can be found in.
The primary goal of this step is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Do not wish to ship anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?Adding List To Kartra Waiting Time
This tutorial offered you a summary of current finest practices. I hope you enjoyed it. In addition, it’s important to dispel the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!