Funnels can be made complex … really made complex, so complex that many people give up prior to they launch their very first real campaign. Adding Facebook Pixel To Samcart
What if you could streamline this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.Adding Facebook Pixel To Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Adding Facebook Pixel To Samcart
The general concept is that you can develop a single websites with the right structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it definitely caught on since Samcart has the ability to charge extremely high rates for this promise:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the rate.Adding Facebook Pixel To Samcart
In fact, using Cartflows and your preferred WordPress page home builder (and even simply Gutenberg).Adding Facebook Pixel To Samcart
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” design:
In this particular order, you need to:Adding Facebook Pixel To Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your item and its capability to eliminate their discomfort or accomplish their desired condition Adding Facebook Pixel To Samcart
Action: provide the opportunity to buy
The majority of sales funnels extend these steps across numerous pages, procedures, emails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly carry out each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each principle listed below (as well as a link to download the whole funnel!).Adding Facebook Pixel To Samcart
Get the whole funnel totally free????
The complimentary One Page Funnel has ended … But ensure you register, because I have big plans for funnel builders in the works quickly!
This basic (but efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each component.Adding Facebook Pixel To Samcart
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and support in the rest of the page.
Never ever lie … seriously – there are enough lousy marketers out there currently.
Be specific with your headlines – do not simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be real. That’s where the next part is available in.
3. Customer Testimonials in 2019 and beyond …
Clients are hesitant. Social evidence is the best mental weapon we need to encourage people.
There is a lot details out there that it is incredibly challenging to understand which to trust.
Social proof provides us an easy escape … if thousands of people have actually already trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Bold Assurance
If they’ve made it this far, it means they’re nearly prepared to purchase. Now you simply require that last small touch to make them buy …
Which’s what a rock-solid product guarantee is everything about.
Reviews have revealed that your product has actually worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item guarantee.
There are a number of successful formats for guarantees:
30+ day cash back 110% refund warranty.
Your client wishes to be assured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is basic, but so important.
You require actually to ask for their money and take it!
Here’s where your checkout form can be found in.
The main goal of this step is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?Adding Facebook Pixel To Samcart
This guide offered you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it is very important to dispel the concept that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!