Funnels can be complicated … actually made complex, so complicated that most people give up before they introduce their first genuine project. 19 Permonth Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.19 Permonth Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.19 Permonth Samcart
The basic idea is that you can design a single web page with the ideal structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it definitely caught on because Samcart is able to charge exceptionally high costs for this pledge:
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Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the rate.19 Permonth Samcart
In fact, utilizing Cartflows and your favorite WordPress page home builder (and even just Gutenberg).19 Permonth Samcart
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you must:19 Permonth Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your item and its capability to eliminate their pain or attain their desired condition 19 Permonth Samcart
Action: give them the chance to purchase
Most sales funnels extend these steps across multiple pages, procedures, emails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will plainly carry out each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More details on each idea below (in addition to a link to download the entire funnel!).19 Permonth Samcart
Get the whole funnel free of charge????
The totally free One Page Funnel has actually ended … But make sure you sign up, since I have huge prepare for funnel home builders in the works quickly!
This easy (but efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each element.19 Permonth Samcart
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the remainder of the page.
Some ideas:
Never lie … seriously – there suffice lousy marketers out there already.
Specify with your headlines – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be true. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond …
Clients are skeptical. Social evidence is the very best psychological weapon we have to encourage people.
There is so much information out there that it is incredibly challenging to know which to trust.
Social evidence provides us an easy escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Strong Guarantee
If they’ve made it this far, it indicates they’re nearly ready to purchase. Now you just require that last small touch to make them purchase …
Which’s what a rock-solid item warranty is all about.
Testimonials have revealed that your product has worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item guarantee.
There are several successful formats for warranties:
30+ day refund 110% cash back assurance.
Your consumer wants to be reassured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is basic, but so important.
You need really to ask for their money and take it!
Here’s where your checkout kind comes in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not need.
Do not want to deliver anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?19 Permonth Samcart
This guide offered you a summary of current best practices. I hope you enjoyed it. In addition, it is very important to dispel the concept that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!